Powering your promotions
Our industry-leading proof of purchase promotional management platform – The ProMotor – enables consumers to enter promotions, and brands to run promotions digitally.
Using this platform helps brands deliver proof of purchase sales promotions and on-pack promotions more swiftly, effectively and efficiently. The ProMotor is a customizable quick-to-market, robust and reliable platform that offers lower costs and lower risks for clients.
Since 2011, we have been developing and enhancing the core technical platform, creating a tried and tested platform. The ProMotor has handled over 5 million promotion entries across more than 50 sales promotion campaigns.
Promotion mechanics
The ProMotor supports code entry and proof-of-purchase validation promotions that use a range of promotional mechanics, including…
Instant Win
Using predetermined winning logic set in the ProMotor platform set up – a prize algorithm or defined entry method validates, identifies and rewards winners instantly.
Winning Moments
Once validated, winners are selected using pre-set and randomised times assigned as winning moments. This approach controls the exact number of winners for each campaign.
Prize Draw
All entries received during the promotional period are instantly validated and entered into the prize draw, with a winner randomly selected at defined points.
Enquiries
Contact us to discuss how ProMotor can power your promotions…
Email promotor@weareactivation.com
Proof of purchase validation
In most cases, promotions use unique codes or other information contained on the pack, (such as production batch codes/time codes) to validate the consumer has purchased the relevant promotional product.
Unique codes / on-pack data
The ProMotor’s core function is validating unique codes used in on pack promotions, and also use on-pack information, such as production batch codes/time codes.
We can also generate and supply unique codes, and support with on pack design and production, including on pack stickers.
Receipt Upload
A growing area for entry validation is receipt upload, and this is included in the ProMotor capability.
Further capability can include receipt scanning for further entry validation.
Reporting & Data Management
ProMotor has a predefined reporting suite, enabling log-in based access to real-time reporting data, which can be further tailored as required.
The GDPR compliant platform ensures any data captured is securely stored and securely transferred, real-time data transfers can also be set up.
The platform is supported by robust and secure third-party hosting, with each campaign having a dedicated Cloud VPS environment, which is also scalable.
Complete promotion support
Our experienced team can handle all aspects of your sales promotion, from planning and creating on-pack promotions, including creative ideas, prize & partner sourcing, risk insurance, promotion terms, claims and redemptions, and prize fulfilment.
Planning & Strategy
Helping brands create and execute their sales promotions, with promotional strategy and ideas, on pack and in store creative, code production, and end-to-end delivery and management.
Fixed Fee
Giving brands the ability to create a bigger impact with their budgets by insuring the risk with the UK’s best fixed fee insurance providers.
Fulfilment
Providing a fully managed fulfilment solution for sales promotion prizes, working with selected reputable and established fulfilment companies.
See the ProMotor in action
Enquiries
Contact us to discuss how ProMotor can power your promotions…
Email promotor@weareactivation.com